Wednesday, 16 May 2012 15:35

Packaging: what's new?

When it comes to what's new and what's profitable in the packaging industry, it can be described in one word: sustainability. In its raw form, sustainability refers to "the capacity to endure" and at the current rate of societal change, having the ability to adapt and endure through transformation is more relevant now then ever before.

Wednesday, 16 May 2012 15:28

Mobile marketing

Mobile marketing is a hot topic in 2012 and it is likely to stay a hot topic for several years to come. If you own a smartphone you have likely experienced mobile marketing to some degree, whether it meant scanning a QR code that linked to more information, downloading an app branded by a specific company or you may have simply accessed a company's website via the mobile browser on your smartphone.

Wednesday, 16 May 2012 15:24

The art of book binding

The fundamentals of bookbinding have changed quite dramatically over the course of hundreds and even thousands of years that craftsmen have been binding books, although the essence has remained the same. Bookbinding is the act of assembling text pages into a book block (whether in folded signatures or loose-leaf) and then attaching the book block to a cover for stability, protection and to communicate important information.

Monday, 09 April 2012 12:43

drupa 2012 preview

Like the Olympics, it happens every four years. It would take every issue of this magazine, and then some, to look at the amazing technology that will be showcased at this year's drupa tradeshow May 3 – 16 in Düsseldorf, Germany. We wish we could include every exhibitor, especially those making an impact here in Canada.

Monday, 09 April 2012 12:34

An update on digital press tech

Changes in economic climate, competitive challenges and increasing customer expectations have brought digital press technology to the forefront of our modern-day printing industry. As our industry shifts to a greater reliance on customization and shorter turnaround, an ever-expanding repertoire of digital presses are making waves in the marketplace. In an update on new digital press technology, let's explore emerging technologies in digital label presses and digital packaging presses.

Thursday, 15 March 2012 14:25

About metallic inks

Some tips on using processes like MetalFX

Thursday, 15 March 2012 14:17

Paper: it's not so bad after all

The impact of electronic waste.

Monday, 12 March 2012 18:44

Recruiting 101

Peter Shutz's philosophy on recruitment is admirable: "Hire character. Train skill." Although suitable candidates must possess a level of knowledge and skillset to meet the job requirements, having the right attitude, passion and fit with the desired organization is necessary for long-term employee retention and success. Finding the right candidate, who is committed to your organizational goals and believes in your product or service helps to authentically perpetuate your brand.

Thursday, 09 February 2012 19:13

The rise of short run & variable data printing

In recent years, there has been a significant industry-wide shift towards short run digital and variable data printing (VDP) as technological advancements have increased quality, speed and integration into existing workflows. Projects that were once manufactured using traditional offset equipment in large volumes can now be cost-effectively printed in smaller batches, reducing waste and upfront expenditures.
Thursday, 09 February 2012 18:50

Novelty printing

When you hear the term "novelty printing," you probably think of corporate logos on pens and "World's Best Boss" mugs. Yes, it is true that lots of promotional products are considered to be "novelty printing", but this category can be so much more creative than that. I am pleased to set the record straight and show you examples of clever and innovative novelty printed products. Many of these products do not only cater to one's sense of sight, but to all five senses: sight, touch, taste, smell and sound. Let's explore five examples of novelty printed products that interact with each of the senses.
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