Canada's first installation of the Agfa :Dotrix Modular digital web press has recently been completed at Mississauga's Lyft Visual. The full service digital provider says it invested in this machine because it provides new and innovative ways to market products and drive revenues.

Lyft Visual is a subsidiary of parent company Boehmer Box. It was established to provide full service digital capabilities that would complement the traditional offset packaging printing from Boehmer Box. The purchase of Agfa's :Dotrix Modular is part of a $10 million investment (announced earlier this week) that was made by Boehmer Box due to substantially increased sales growth over the last year.

":Dotrix is the technology of the future, but it's available today," says Mark Caines, COO, Boehmer Box. "With the help of :Dotrix, Lyft is positioned to push the envelope. Whether it's regionalized jobs that require fast turnaround times or other short run printing jobs, :Dotrix provides the speed and quality we need. Because of our recent investments in technology, together Boehmer Box and Lyft Visual are the total package for the printing industry! We are providing the capabilities and expertise that are in high demand by our customers and the marketplace."

Agfa says that its :Dotrix combines the highest quality, productivity and flexibility with the lowest cost of ownership. The press has a unique printing width at 25.6 inches, and can print with a variety of substrates such as flexible foils, PET, board up to 24 point, PVC self-adhesives, banner stock, and others. It has a modular construction, which allows companies to add traditional flexo stations and roll-to-roll configuration. Other in-line modules such as slitting, die cutting and sheeting can also be added, depending on the specific needs of the operation.