View from the publisher – November 2012

On the heels of a successful Printing Survivor II event in September in Toronto, we were off to Chicago’s McCormick Place last month to visit Graph Expo. From talking with exhibitors and visitors and walking the floor, the show was absolutely superb – excellent venue as usual, stunning exhibits, great speakers and seminars from the experts on just about everything you could imagine that affects our industry. I was especially impressed with the large number of Canadian exhibitors this time as well as the positive, upbeat attitudes of both exhibitors and attendees. It seems that the current flat economy has not dampened the enthusiasm of the hard working people in the graphic arts industry.

What an eventful Graph Expo

Who else had fun at Graph Expo? This year I had the opportunity to play many roles at the show. I took 20 students from Ryerson along with me to Chicago, attended the teacher’s conference hosted by the PIA, and ran around taking photos and chatting with you for our magazine. I’m not trying to brag, but rather to encourage you to become involved in our industry. I am definitely not alone in my multiple-role circumstance. Many of the readers I spoke to were similarly on their way to present at a seminar, doing training tutorials in their booths, meeting with clients or vendor partners, etc.

Print World preview

North America’s largest printing trade show for shorter-run printing will take place November 17-19 in Toronto. Over 200 exhibitors will display their products and technologies for the key shorter-run market. Thousands of qualified buyers will come to comparison shop, network, take home new ideas and product literature, attend seminars and live demonstrations, and make crucial investment decisions. We’ll be walking the floor meeting exhibitors and will give you a full report in our next issue.

Remote digital proofing Q&A

Remote proofing, digital proofing, remote digital proofing, soft proofing… what do they all mean?

There is a lot of confusion surrounding remote proofing terminology. In our global economy, where companies can be a world away from one another but still expected to work within tight production timelines, it is important to establish efficient approval processes. Understanding how to capitalize on the benefits of remote digital proofing can help reduce time and cost, thereby improving profitability. In today’s Remote Digital Proofing Q&A, let’s debunk common misunderstandings surrounding remote digital proofing and how organizations can benefit from the technology.

Graph Expo a resounding success

“Graph Expo 2012 met our expectations in several ways,” said Ralph Nappi, President of show organizer GASC. “First, no matter how our industry and the economy have changed, people demonstrated by their attendance in Chicago the need for an industry event. They came to network, to learn and to buy. Drawing expanded audiences, this year we added our 12th successful industry segment – Photo Imaging.

Graph Expo 2012 new wide-format products

Canon USA made a huge impression at Graph Expo with award-winning Canon and Océ technologies designed to help printers increase productivity, decrease costs and generate more revenue. Demonstrations covered collateral creation, book publishing, proofing, direct mail, display graphics and transactional printing. From image capture and design tools to high-volume production market solutions, their solutions were comprehensive and included:

SGIA makes history with record-breaking show

The SGIA Expo in Las Vegas welcomed more than 22,000 last month, making it the strongest show to date. Over 230,000 sq. ft. of floor space showcased the most innovative technologies in signage. “The SGIA Expo is the one place to see the full range of wide-format printing and imaging,” said Michael Robertson, SGIA President and CEO. “This year we saw a big increase in first-time attendees as wide-format expands to other printing and imaging sectors.”

Web-to-print update

Web-to-print (or Web2Print) refers to the broad concept of completing a printing transaction online, whether it involves designing and editing a document or submitting and approving a job for print. The rise of digital printing and the ability to print one copy at a time has created a need for automation regarding the way in which files are submitted to a printer, as well as the need to manage a greater number of digital assets. Web-to-print is also an excellent way to automate routine jobs and reduce the number of small, tedious job entry tasks for your staff. The more the process of uploading and approving files is automated, the greater a company’s efficiency, productivity, and ultimately, profitability.

A blueprint for future success

“In times of change, the learners inherit the earth, while the learned find themselves beautifully equipped to deal with a world that no longer exists.”
– Eric Hoffer

“Hurrying almost always makes it take longer. If you don’t have time to do it right, how will you find time to do it over?”
– Seth Godin

As we move forward into a challenging new year, I thought it would be helpful to present some key concepts from the closing presentation I gave at Printing Survivor II in Toronto in September.