The Promise of Remote Proofing

Remote proofing encompasses two different approaches: either sharing files between designers, customers and printers which are output on a digital printer/proofer of some sort, or soft proofing the file which is done via a calibrated monitor. Soft-proofing methods can range from the basic PDF files transferred via email or FTP sites and systems that allow … Read more →

A Time for Hiring

Hiring is an important process and the decisions you make can have a positive or negative effect on your business. Here’s how to get a great employee. For most entry-level jobs, placing a classified ad in a newspaper is most effective. First you must identify your target audience and find which publication serves that demographic. … Read more →

10 Myths About Time Management

Myth 2 Time management involves getting more done in less time. Some people may believe that, but effective time management refers to getting done fewer things of greater importance. We cannot possibly do everything we want to do, or all the things there are to do. But if we prioritize what there is to do, … Read more →

The Power of Competition

Competition in business is a good thing. It separates the mediocre from the outstanding by continually raising the bar. Competition improves entire industries and ultimately the quality of our lives. It pushes us to be better than we thought we were able. However, when competition becomes corrupt, it acts like an acid eating up the … Read more →

Understanding The Corporate Buyer

But corporate clients are not always easy to acquire. And if you don’t understand the reality of the corporate environment, you may sabotage even a hot lead. Here are five important keys to working with the corporate buyer. 1. Managers are busy. This is true in economic downturns as well as during a boom. When … Read more →

For Openers

The way you and your front line employees greet walk-in customers has a huge impact on your bottom line. Here are some tips to ensure that you and your employees greet customers in a way that makes them want to buy and keep coming back. 1. Show that you recognize them If you deal with … Read more →

What’s Your Business Worth?

Years ago, while operating a community newspaper and print shop in British Columbia, our year-end was the time when we would huddle around the table and appraise the value of our investment. We would employ a number of industry formulas, discuss influencing factors like goodwill and play what-if scenarios with potential buyers. Each year the … Read more →

How To Use the Finder to Find Files

Finding files is one area where Macs excel. Since System 7, you simply hit “Command” and “F” and entered part of the file or folder name and hit return. Your Mac opened each found file or folder one at a time. This grew into a sophisticated “Find” application and was later renamed “Sherlock.” It finally … Read more →

Keeping Your Growing Business Squeaky Clean

In Canada, there are approximately 30,000,000 tax filings annually, including personal income tax, corporate tax, commodity tax filings, employee source deduction remittances, sales taxes, and so on. That’s a lot of paper — and a lot of denuded forests — to ensure that we pay what we’re supposed to, according to the rules made by … Read more →

The Power of Strategic Alliances

Given the current state of the business environment and the competitiveness of the printing industry, companies forced to come-up with imaginative ways to enhance brand identity, connect with customers and attract top-notch employees. Regardless of size, companies are teaming up more than ever to enhance their competitiveness and keep pace with the rapid changes of … Read more →

To RIP or Not to RIP

First of all, if a file is coming from Photoshop it does not need to be “ripped”, it is already a raster image file. Newer versions of Photoshop serve as a very effective RIP in a variety of applications. For many low production environments, Photoshop and a little ingenuity is all that is needed. Try … Read more →

Getting Your Sales Staff to SMART

However, let’s acknowledge two big truths: 1) Asking for a tool is just the first step in wanting to introduce a process to your organization. You have to make it fit your circumstances, and 2) having spent the time to configure it to your company’s situation getting your team to use it requires more than … Read more →