Financial experts are ‘cautiously optimistic’ as we explore predictions and issues that will affect your business decisions Deloitte’s economic indicators for 2020 and the Royal Bank’s Economic and Financial Market report, reveal a cautiously optimistic economic outlook for 2020 that will set the stage for continued yet moderate growth. Both agree, however, that the Canadian … Read more →
Print shops today offer a large range of services – everything from poster printing, vinyl banners, signage, tradeshow displays, car graphics and much more. So why not include black and white fine art printing? black and white art prints designed by artists are gaining popularity with wall-art distributors and aren’t that difficult to add to … Read more →
How a new fascination with an “old” channel is driving a resurgence in print Overflowing inboxes and a barrage of pop-ups have decreased our attention spans and caused ‘inbox triage strategies’ that delete messages literally in the blink of an eye. Printed direct mail, on the other hand, makes you at least pause while you … Read more →
In this final our 10-part series, I’ll look at questions that must be answered when commercial printers are asked to produce a quality hardback book or case-bound book. Some basic information that will obviously be needed includes the quantity, number of pages, stock weight, book size, and if the book has any foldouts. Referring to … Read more →
One the best kept marketing secrets to boost profits for your printing business is direct mail. The irony is that, as a printer, you’ve probably already touted the many benefits of direct mail to your clients – or if you’re a trade printer, to your print buyers. And yet, so many printing companies still struggle … Read more →
Commit to self-improvement by reading a book a month. Former U.S. President Harry Truman once said, “Not all readers are leaders, but all leaders are readers.” Of all the paths to self-improvement, none is as easy and inexpensive than reading a good business book. You’ll easily get through most books in a month if you … Read more →
Confessions of a workaholic – and why every shop owner needs time off I’m a self-admitted workaholic who has battled ‘burnout’ – and actually won! Today I work with over 100 business leaders to improve their results while lowering their stress levels. Given this, you’d think I’d be very mindful of my own stress levels. … Read more →
Graphic Arts chats with DesignX Founder Preet Singh There’s a term reshaping the world of design and it consists of two letters: UX. First coined in the mid-90s by American researcher, professor and author Don Norman, ‘user-experience (UX) design’ has become more than a trend. It’s changed the very focus of how the world designs. … Read more →
From new tradeshows to new technologies, from new installations to new partnerships, here’s my annual look at what I believe are the top stories of 2019. Do you agree? My apologies to those deserving news items (including ones from December that occurred after our press deadline) that I was forced to omit. Story of the … Read more →
Avant Imaging and Integrated Media Inc (AIIM – Aurora, Ontario) have established themselves as visionaries within the Canadian Integrated Marketing Solutions space. Their continued success is attributed to their ability to react and adapt to new technologies to serve the unique needs of their growing customer base. With the purchase of the very first Ricoh … Read more →
Last month I discussed how our industry organizations, OEMs and educational institutions are continuing to be proactive in recruiting young talent to our industry – a major priority in 2020 according to experts. I reported that Canadian Print Scholarships awarded 68 new and returning students at five schools across Canada – the most the organization … Read more →
As the holiday season of 2019 has quickly approached, we are so grateful to have had such an exciting year covering the professional communications industry of Canada. With so many great developments in each of the design, print, signage, labels and packaging sectors, Graphic Arts was certainly kept busy on all fronts. Whether this is … Read more →