The program is under review but don’t be surprised when changes come Are you planning on beginning a new innovation project in order to attempt to develop a new product, enhance an existing product, or improve your production processes in a way which would make them better, faster, or cheaper? If so, you need to … Read more →
First in a two-part series examining the role of graphic regulations Graphic design plays a major role in packaging across the packaging spectrum, but it also has a series of constraints that must always be considered before executing any project. Grasping the key concepts early will save time and, ultimately, money. The first design element … Read more →
Devaluation of Canadian dollar also a key factor Some major equipment manufacturers recently increased prices for printing plates. These moves seem to have one thing in common: the surging costs of raw materials. But what most printers may not be convinced of is that, especially for OEMs, any price increase is viewed as an absolute … Read more →
Succession planning is an entrepreneurial pitfall. Let’s take a look at some strategies for successfully exiting your business. Ask an entrepreneur how much time he or she devotes to succession planning and once the look of incredulity passes you’ll get one of these responses: “I’m too busy trying to make a go of the business … Read more →
From sales to technology trends, our experts weigh in with critical tips and strategies you should be focused on to improve your business 2018 is just getting started. You’re probably well into implementing your strategic plans, but we wanted to give you something to think about. We asked some of our regular contributors and other … Read more →
You should stay in touch, but don’t go over the top or annoy them Marketing experts tell us that it costs about five times more to gain a loyal new customer than it does to keep a current one. So what are you going to do in 2018 to keep your existing customers smiling? I … Read more →
Instead, let’s talk about all the great things that print is As I sit to write this piece, struggling for inspiration and wisdom, I check my LinkedIn news feed for some quick diversion and I’m caught by a post boldly proclaiming that print is not dead. The post is hopeful and colourful and offers … Read more →
The Board of Directors of the Canadian Printing Industries Scholarship Trust Fund (CPISTF) has strengthened its management team by appointing Gunther Sturhahn as its newest trustee. Now 60, he recently retired from a successful 40-year career in the wholesale paper distribution industry. Sturhahn will work closely with the CPISTF Board of Trustees to support and … Read more →
At the end of this column each month, I encourage everyone to “stay positive and stay focused.” Never in recent history has there been a time to tune out the political lies, rhetoric and turmoil and concentrate on your business. I’m currently in the process of reading two books – What Happened by Hillary Clinton … Read more →
This and other A-Ha moments from Print 17 Back in September I had the privilege of attending Print 17. As a matter of fact, this was actually my first year attending Graph Expo during a “Print” year. For those of you who don’t know this, every year following drupa (which occurs every four years), Graph … Read more →
Here are ten ideas to kickstart your creativity Boring, wordy blog posts and repetitive social media updates are a surefire way to get your content passed over. If your content is stale and redundant, why would customers and prospects come back for more? Trust me, I understand that coming up with great, image-rich content when … Read more →
Digital conversations can be as effective as face-to-face encounters Here’s an approach you can use to sell more printing: Create a pad of printing order forms and leave the pad out on a table somewhere. Wait for someone to find it, fill out an order form, and send it to you. Who knows? Maybe today … Read more →