In this issue, our Associate Editor Natalia Lumby takes you on a fascinating odyssey as she attended Interpack 2017 in Düsseldorf, Germany last month. The show occupied no less than 17 halls with 2,865 exhibitors and drew 170,500 attendees – most from 163 different countries. Wow! If you’re even remotely interested in the incredible technology … Read more →
I’ve recently returned from Germany, the land of massive tradeshows, where Interpack (drupa for converters) was held. In this month’s issue you will find some highlights from the show. The amount of technology at this show was astounding. It makes you really think about what a cookie goes through before it gets to your home. … Read more →
I’ve never been one to underestimate the importance of feedback, keeping in touch with leaders in our industry, and listening carefully to what they have to say. In April I had the privilege of meeting with our new 2017 board members in Toronto. These included: Ray Fagan of Heidelberg Canada; Evan Cambray of Fastsigns of … Read more →
Celebrating more than fifty years as Canada’s national graphics and printing show, Graphics Canada took place April 6-8, 2017 and is Canada’s largest graphics and printing exhibition. Large format printing once again was a highlight of the show and I was impressed by many of the other technologies that were on display, but for this … Read more →
The market UK-based market research firm Smithers Pira forecasts double-digit annual growth worldwide for digital textile printing to 2021 – making it one of the most exciting and lucrative opportunities in our industry. In its 2016 report, The Future of Digital Textile Printing to 2021, it valued this global market at $2.11 billion (USD) in … Read more →
Containerboard and specialty printing papers/substrates are the bright spots for adding profit and value in print, according to a recent gathering in Chicago of 800 global pulp and paper industry CEOs and top executives, which I covered for Graphic Arts Magazine. It bears repeating: digital, customization and short-run printing for packaging, labels and marketing materials … Read more →
In today’s complex world of globalization, instantaneous communication and social media, ask a manager to define connectivity and immediately a smartphone or electronic gadget is drawn from its holster and held up for viewing. These pocket-sized devices rely on a global computer network (the Internet) to provide access to an interconnected system of standardized communication … Read more →
This is the final installment in the “Click Here to Unsubscribe” series. In the last two issues, we looked at “Level 1 Solutions” that offered low-tech, easy-to-implement ideas for dealing with email overwhelm, as well as “Level 2 Solutions” which outlined strategies for using your email software more effectively. “Level 3 Solutions” explored in this … Read more →
Four simple techniques I employ for fantastic graphic design. Graphic design isn’t easy. A year ago I wrote an article on the strategies I employ to simplify the design process. However, what I did not discuss were the design principles I personally follow. The guidelines for all the designs I compose are contrast, alignment, repetition, … Read more →
Mention the word sales or salesman and two out of three people get a little clammy under the skin. “I hate salespeople and I could never do what they do!” is what many say at the mere thought of having to sell something. How wrong they are. Here is a cold hard fact: from the … Read more →
It’s a loud, busy world out there. With so much information available, getting your voice heard is a challenge for any company. For mailing, print, and fulfillment providers, cross media marketing is really vital right now. A well thought out cross media campaign is one of the best ways to communicate any message clearly, consistently, … Read more →
My tryst with ‘Print-On-Demand’ (POD) was back in India, during the late nineties, when I first came face to face with the erstwhile Xerox DocuTech135 Document Publishing System that pioneered the very concept of on-demand digital printing. According to Wikipedia, “…the DocuTech Production Publisher was arguably the first fully integrated print-on-demand publishing system and is … Read more →