This month I’d like to welcome two new columnists: Erik Godchaux and Kevin Karstedt. For the last 25 years, Media Strategy Group CEO Erik Godchaux has helped owners, CEOs and CMOs modernize their branding, strategic messaging and sales development efforts. His “customer-first” strategies have generated awareness and sales of high-value and high-margin products and services. … Read more →
Does 2017 feel monumental to you? As we launch the first issue of 2017, I can’t help but feel that this year will be one for the books. We have an absolutely packed issue for you this month. We are so proud to be the first to publish big news from Landa. Make sure you … Read more →
Did you notice something different about this month’s issue? It’s perfect bound! This will be the new format for our magazine going forward. I’d like to personally thank Point One Graphics in Etobicoke, Ontario for doing such a fine job on the printing. I’d also like to mention the great work of Manoj Sheth, CEO … Read more →
Multi-channel marketing is the use of many different channels, such as direct mail, print, digital, and social media platforms.
CanExport’s program for expanding outside of Canada
Tools to help generate appealing colour palettes
Book recommendations to get your ideas flowing again
Business funding opportunities by province
A look at three themes that emerged
It’s impossible to chronicle all the technology, innovations, new products and key stories of 2016 in just a few pages. So here are my own personal selections for each month’s top stories.
Get ready for an influx of highly qualified, highly motivated women (yes, women) into an industry traditionally dominated by men.
The last issue of 2016 is taking a look back as well as a look forward. The year has been filled to the brim with unlikely news, leaving many of us feeling like anything can happen come 2017.