Get up to $99,999 in funding for international travel

CanExport program helps mid-sized companies develop their export markets If your company is looking to export, the federal government’s CanExport program is now open and able to assist you. To qualify, your company must fall under one of the following categories: Communications ICT and mobile apps Digital media Educational services Firmware and electronics Information services … Read more →

Books aren’t going anywhere

Despite a slow decline, book printers find ways to stay competitive “The reports of my death have been greatly exaggerated.” Mark Twain speaking to reporters in London, England, in 1897 The current state of affairs in book printing and publishing is best summarized by the above quote. Yes, printed books are in decline, but they’re … Read more →

How to make documents more legible and readable

Follow the Goldilocks Principle:  not too big, not too small In last month’s issue, I explored some of the whys and hows of making everyday documents—both printed and digital—more accessible:  namely through the use of establishing hierarchy, not relying on colour alone in charts, and captioning images to add context and increase understanding. There’s a … Read more →

Be lean: reduce waste, improve margins, sell more

How to make continuous improvement part of your business strategy This is the third article a four-part series on lean manufacturing for printers. This installment focuses on wastes inherent to the press and finishing areas. In the last article, we’ll look at how to tie together the whole value stream creating a single source of … Read more →

Can automated marketing work for your business?

Think of these programs as an extra pair of hands for your department Many marketing departments should consider using automated marketing solutions. While automation may sound as if you are using computers to take over the marketing department duties, there’s no loss of control with automated marketing. In fact you’ll gain more control. When done … Read more →

Looking for export opportunities at SGIA?

Export Development Canada is a treasure trove of information for going global Are you attending the SGIA Expo? Are you looking for opportunities to begin an export business or to enhance your existing export presence? You’re not alone. Research indicates that successful Canadian exporters can increase their profitability by over 120%, their productivity by 30% … Read more →

Print 18 and SGIA preview

It’s fall, and for those of us in the graphics arts industry, that means trade shows. Two of the biggest coming up are Print 18 in Chicago and SGIA in Las Vegas. Here we kick things off with a preview of what you can expect to see at these industry gatherings PRINT 18 McCormick Place … Read more →

Is CRM hurting sales? The answer might surprise you

For the most accurate response, ask your front-line sellers In today’s increasingly competitive global marketplace, CRM—Customer Relations Management—is essential for sales and corporate success. The intent of CRM architects was and is altruistic: CRM is designed to fulfill specific needs within the organization. But the elephant in the room is, whose needs? Back in the … Read more →

SinaLite: Exceptional, unique business cards that make a print broker’s clients stand out

In this third and final feature of our Printer Profile series on leading Canadian trade printer SinaLite (Markham, Ontario), we’re going to explore its specialty business card products and how print brokers and printers alike can help their clients stand out from their competitors in a world where business cards are becoming more and more … Read more →

Is your business growth stuck?

The solution may be to change soft organizational factors Despite a healthy working capital and a quick ratio measure, what’s is it that’s flying below the radar and preventing your business from reaching its next revenue target? If it’s not money, what is it? It’s those soft organizational factors that, when bundled together, form the … Read more →

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