Xplor Canada Annual Conference: EVENT RECAP

A great day was had by all at the annual Xplor Canada conference at Woodbine Racetrack on Thursday, September 19th,2019. Attendees learned about the new trends and technology that will drive customer communications from now until 2025. The core topic discussed included artificial intelligence, blockchain, accessibility, customer experience management and compliance. The group of business leaders also spoke about how important it is to attract and retain the next generation of customer communications professionals. The team also spoke of the vast talent coming out of Ryerson University and other surrounding college programs, and how the professionals of Xplor Canada can help these young professionals gain internships, sponsorships (events, programs, awards, internship funding), developing curriculum and courses, mentoring, and donating software for teaching and demonstration. These are some of Canada’s brightest minds, looking to infuse new ideas into your business. So be sure to recruit them wisely!

Joanne Gore had the honour of wrapping up the conference with an established panel of international speakers – made up of a couple Canadians, an American. and a Brit – who shared a global perspective on how compliance impacts us all.

Xplor Canada members learned about transforming customer communications trends, and tools that will allow businesses to prepare for these changes.

Thank you to everyone who attended and to event sponsors RR Donnelley, BlueCrest and Canada Post / Postes Canada. Thank you also to Bob Gallant, Paul Abdool,  Michael Sutton, Chad H, and the Xplor Canada Board for helping to make this year’s conference such a fantastic meeting of minds.  Special thank you to Gum Fang for wrangling everyone together, ensuring another super-successful event.

Xplor Canada looks forward to seeing everyone at the Holiday Meetup on Thursday, November 28th – stay tuned for details!


Joanne Gore

Joanne Gore is a B2B marketer who’s passionate about print and has spent the last three decades helping companies maximize their marketing and communications efforts. Founder of Joanne Gore Communications, she helps companies tell their story to a new generation of print and business buyers. Email: joanne@joannegorecommunications.com Follow her on Twitter: @joannegore121