HP calls for entries in its second annual HP Inkspiration Awards North America

hpinkspiration-inHP and Dscoop are partnering for the second annual HP Inkspiration Awards North America, a competition celebrating best-in-class print projects using HP Indigo, PageWide Web Press, Scitex or Latex technology. Printers are invited to participate by submitting their most innovative and creative work to be reviewed by a judging panel of experts and industry veterans.

As part of the HP Inkspiration Awards North America, HP and Dscoop will also honour the best in self-promotion with the Rod Key Marketing Excellence Award. This award, named in memory of industry leader Rod Key, is given to the company with the most creative marketing campaign printed on HP Indigo, PageWide Web Press, Latex or Scitex equipment that promotes their business.

Avi Basu.
Avi Basu.

“We’re continually inspired by our customers who create beautiful, impactful work with HP digital printing technology,” said Avi Basu, Director, Marketing and Business Development, Graphics Solutions Business, Americas, HP.

“The HP Inkspiration and Rod Key Marketing Excellence Awards give us a unique opportunity to recognize and celebrate our customers’ accomplishments, while encouraging the industry to continue pushing the boundaries of what’s possible with digital printing.”

hpinkspiration2-inSubmissions are being accepted to January 6, 2017, at the program website: hpinkspiration.com. Winners will be announced at Dscoop Phoenix during a special winner’s presentation ceremony on March 1, 2017.

Entry categories include direct mail, collateral, publishing, calendars, photography, alcoholic beverages, health and beauty, flexible packaging, folding cartons, food and beverage, household, backlit, textile, POP/POS signage and displays, banners, décor-canvas, wallpaper,corrugated boxes and displays.



Tony Curcio is the editor of Graphic Arts Magazine.