Messagepoint, formerly Prinova, (Toronto and Kitchener, Ontario), a leader in developing and delivering software and services within the Customer Communications Management (CCM) market, has appointed long-time customer communications industry leader Patrick Kehoe to the position of Executive Vice President of Product Management. In his new role, Kehoe will drive product strategy in collaboration with Messagepoint’s product development team. He brings more than 25 years’ experience delivering business solutions for document processing, customer communications and content management. Prior to joining Messagepoint, Kehoe held the position of Worldwide Head of OpenText Exstream. With Exstream, he held leadership roles in Product Management and Marketing where he managed, developed and delivered comprehensive solutions – including BPO for customers in healthcare, financial services, banking, manufacturing and the retail/distribution markets.
“We’re very excited to welcome Patrick to Messagepoint,” said Nick Romano, co-founder and CEO of Messagepoint. “Patrick has a fantastic track record of achieving results with great insight on the pulse of our industry’s evolving needs. His experience and vision in customer communications management make him an ideal fit to drive the ongoing development of Messagepoint’s comprehensive solutions for our customers.”
The Messagepoint hybrid cloud-based content management platform serves the customer communications management needs of large-enterprise clients – providing an intuitive and secure environment for business users to directly own and control touchpoint messaging content and business rules, thus driving the pace of change for customer-facing print and digital communications.
The platform helps companies strengthen their customer communications by enabling users to control the entire messaging lifecycle for all print or digital communications without burdening IT departments. Messagepoint was recently named the 2016 CODiE Award winner for Best Multi-Channel Publishing Platform.