Konica Minolta Canada has announced the availability of a new video from its exclusive VIP event at this year’s Graphics Canada tradeshow, which took place at the International Centre in Mississauga, Ontario, April 6-8, 2017. Moderated by world-renowned printing industry expert, Professor Frank Romano, (who also delivered a brief keynote at the event), customers participated in a lively session where they discussed reasons for entering the industrial printing marketplace and how they plan to promote new applications. They also shared their thoughts about Konica Minolta as a strategic partner. By far the biggest praise came from Romano himself, who added: “This has been the best panel discussion I have ever had for a long time.” The entire video is approximately 33 minutes and can be accessed here: https://www.youtube.com/watch?v=jESdp9qmVyk.
Four short episodes from the full video, ranging from about 4 to 11 minutes, explore specific topics and are available also available by clicking here: https://www.youtube.com/playlist?list=PLhh5d1wTMIvQd6iWXwo3AwlUVVFU9H0bQ
PART 1: KEY DECISION FACTORS FOR CHOOSING DIGITAL (4:25)
PART 2: OPPORTUNITIES AND ADVANTAGES EXPECTED (10:43)
PART 3: PROMOTIONAL STRATEGIES TO STIMULATE DEMAND (11:06)
PART 4: FEEDBACK ABOUT THE KONICA MINOLTA RELATIONSHIP (7:20)