GPA adds MagX Magnetic Media to its wide-format products

One application example of GPA's MagX Magnetic Media.
One example of a GPA MagX Magnetic Media application.

GPA, a market leader in substrate solutions for digital, offset, and wide-format printing, had added MagX Magnetic Media to its wide-format product lines, further expanding GPA’s selection of specialty substrates. MagX makes it possible to create attractive signage that’s easily changed. The new product is available in two different lines – MagX Printable Magnetic Sheeting and MagX Magnetic Receptive Sheeting – based on the unique needs of each project. “Applying MagX Magnetic Media to high-visibility surfaces, including walls, end caps, retail displays, vehicles, refrigerators and more, is a breeze because this media is more flexible than competing products. It also helps users save time and money because it’s so easy to apply, remove, roll up and use again,” said the company. “These two MagX systems are perfect for producing attractive menu boards, murals, vehicle signage, point-of-purchase displays, retail environments, tradeshow displays, and other graphics, where changeable displays are needed.”

MagX Printable Magnetic Sheeting has a strong magnetic pull and bright printing surface that helps graphics achieve their full brilliance to make a lasting impact. This extremely durable magnet provides outstanding performance even in harsh weather. Due to the unique manufacturing process that fuses the printable laminate face to the magnetic base, de-lamination is virtually impossible. MagX Magnetic Receptive Sheeting makes transforming indoor surfaces into impactful backdrops for any message as simple as print, peel and stick, said the company. This system consists of two parts – a magnetic base sheet and changeable magnetic-receptive top sheet. The magnetic base sheet has a permanent adhesive that adheres to any smooth, non-metallic surface. A printable magnetic-receptive PET top sheet is printed and applied to the base to create the finished display. The top sheet can even be stacked, up to three layers, for trouble-free changing and storage. MagX Magnetic Media’s multi-purpose coating is compatible with solvent, eco-solvent, UV, and latex printers, and complements the most popular wide-format printing technologies. GPA offers MagX Printable Magnetic Sheeting in a 30 mil thickness with a white face, in roll widths of 24.375″, 40″, and 48″ at 50′ roll lengths. The MagX Magnetic Receptive Sheeting system is available in a 30 mil magnetic base sheet in 24.375″ and 48″ widths in 50′ roll lengths. The 10 mil magnetic-receptive PET sheet has a white face, and is available from GPA in 50″, 54″, and 60″ widths on 100′ long rolls.

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Tony Curcio is the editor of Graphic Arts Magazine.