PrintReleaf Plants 500,000th tree as planting rate now exceeds 1,000 per day

Jordan Darragh.
Jordan Darragh.

PrintReleaf has announced that more than 500,000 standard trees have now been planted as part of its Certified Reforestation Program. Discussing the milestone, PrintReleaf CEO and Founder Jordan Darragh added: “We’re pleased to have planted more than a half-million standard trees on behalf of our printing industry partners and their clients. A standard tree is equal to 8,333 sheets of standard 8.5” x 11” U.S. letter paper. The actual number of trees planted varies from reforestation site to reforestation site depending on climate, soil conditions, tree mortality after planting, and the time necessary to grow a tree to maturity. The PrintReleaf Reforestation Program (now active around the world with projects in Brazil, Mexico, the Dominican Republic, Madagascar, India, Ireland and the United States) currently plants trees at a rate exceeding 1,000 actual tree seedlings per day. With the introduction of PrintReleaf to the commercial printing industry at Print 17 in Chicago, we look to significant reforestation growth in the future. Only PrintReleaf offers print customers a certified and verified means of ensuring their paper usage is reforested.”

PrintReleaf creates a global sustainability standard by certifiably guaranteeing to ‘releaf’ the paper consumption of its customers. PrintReleaf is the only technology platform that measures a customer’s paper usage and directly offsets it with reforestation projects. The technology not only tracks paper consumption, but also monitors PrintReleaf reforestation partners to ensure fulfillment. “Market-leading companies with a passion for the environment and a progressive concern for advancing environmental stewardship, together with their customers, rely on PrintReleaf to provide a nexus of partnerships involving forestry, technology and business,” said the organization. For more information, including a short explanatory video, please visit www.printreleaf.com.

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Tony Curcio is the editor of Graphic Arts Magazine.