Avery Dennison adds more colours to its Conform Chrome Film Series

Avery Dennison's Conform Chrome Series of vehicle wrapping films.
Avery Dennison has added more colours to its Conform Chrome Series of vehicle-wrapping films.

Avery Dennison Graphics Solutions (Mentor, Ohio) has launched three new colours, a new finish and a larger width for its Conform Chrome Series of vehicle wrapping films. The new vinyl films, intended for accent wraps, are available in 53” widths and include Violet, Rose Gold and Matte Silver. Similar to previous Conform Chrome films, these new colours can be applied to simple curves, and they feature patented Easy Apply RS adhesive. Conform Chrome Matte Silver is the first film from the series to feature a matte finish, and is recommended for full-wrap applications as well as accent wraps with mirror-like finishes for an authentic chrome look.

Jeff Losch.
Jeff Losch.

“The Conform Chrome Series allows wrap installers to bring their designs to the next level with sharp, eye-popping chrome accents and details – and the new colours give them even more potential design combinations,” said Jeff Losch, Marketing Director at Avery Dennison Graphics Solutions North America. “These new colours also offer the same easy application and long-term removability customers expect from our products, while a wider size makes for seamless installations.”

Conform Chrome Violet, Rose Gold and Matte Silver bring the series to a total of 8 films, all of which are recommended for use in combination with Supreme Wrapping Film and MPI 1105 to highlight mirrors, spoilers and simple curves. Conform Chrome films also offer repositionability and slideability provided by Easy Apply RS technology.


Tony Curcio is the editor of Graphic Arts Magazine.