Highcon Systems (Yavne, Israel), a world leader in the digital printing and digital finishing markets, has announced the appointment of Matt Bennett to the position of Vice President of Sales and General Manager, Highcon Americas. In this role he’ll be responsible for sales operations in both the Canadian and American markets. Previously, Bennett was the President of AVT Americas, a worldwide leader in automatic inspection, colour and workflow solutions. Prior to that, he held positions at HP as Director of Labels & Packaging for North America, and at Heidelberg where he was Regional VP for the South and Southwest U.S. regions.
“It’s exciting to be part of a company that has brought truly innovative and disruptive technology to our markets,” said Bennett. “I believe that we’re implementing a genuine transformation in the industry and look forward to being a key part of it.”
Aviv Ratzman, Highcon CEO and Co-Founder, added: “We believe that Matt’s extensive knowledge of the printing and packaging industry, both analogue and digital, will serve to help us promote the value of converting traditional analogue factories into efficient digital businesses. We look forward to making great strides in this important market region.”
Highcon is currently in the process of extending its presence and install base in the Americas. Following the success of a recent VIP event held at C.J. Graphics in Mississauga, Ontario, the OEM will be holding a series of open houses and events, where visitors will be able to see how Highcon digital cutting and creasing machines can add value to their business.