Roder joins Fujifilm to lead sales for mid-range wide-format presses

Nick Roder.

Fujifilm North America Corporation’s Graphic Systems Division has appointed Nick Roder as its new National Sales Manager for the OEM’s Acuity line of mid-range, wide-format presses. His experience covers more than 30 years in the printing and graphic arts industry, and includes leadership within sales, new digital product launches and personnel management.

“I’m excited to be joining Fujifilm,” said Roder. “The Acuity product family of wide-format presses is a growing segment in this marketplace, and my team and I are eager to take this innovative series to the next level. Print service providers can experience tremendous profit margins with an Acuity press – and the opportunities are endless. The Acuity platform provides a truly flexible production system that delivers consistent results, reliable production performance and economical cost-in-use,” he added.

Fujifilm pointed out that, since 2007, the Acuity family of flatbed presses has been the industry benchmark for UV inkjet flatbed printers by “providing the ultimate platform for near-photographic quality images on rigid, flexible and roll media.”

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Tony Curcio is the editor of Graphic Arts Magazine.