Jet Label and Jet Marking to host presentation on Labeling Best Practices

Jet Label & Packaging (Edmonton, Alberta), Western Canada’s largest producer of labels and printed tape for a broad range of industries, will deliver a presentation discussing best practices for effective labeling design and application titled Three Keys to Having a Successful Label on Your Products at the Canada Health Foods Association West Show (CHFA West). The educational “lunch & learn” session will take place Friday, February 22 from 11:45 am to 1:15 pm. CHFA West has earned a reputation as the premier event in Western Canada that provides retailers with the opportunity to source natural health products, organics and specialty foods for their stores. The show has expanded to include all three exhibit halls of the Vancouver Convention Centre (West Building), creating an impressive showcase for 950 exhibitors and thousands of innovative products. The conference will take place February 21 and 22, and the tradeshow February 23 and 24 from 10 a.m. to 5 p.m. each day.

Steve Smith.
Dan Stickney.

The presentation will be jointly hosted by industry veteran Steve Smith, Jet Label’s Vice President of Marketing and Sales, and Dan Stickney, General Manager of Jet Marking Systems, a leading provider of label application solutions and ancillary equipment. Together, the two will share some helpful insights from joint ventures that have provided customers with total labeling solutions – including label design, manufacturing, application machinery and services – that help customers integrate and optimize their lines for maximum production speed and performance.

Both companies will also be highly visible as exhibitors during the subsequent open-floor portion of the show. At booth 1138, Jet Label will feature a variety of samples from its portfolio of labels for a broad range of industries, as well as experts to field questions from attendees on all labeling-related topics. Meanwhile, at its adjacent booth (1139), Jet Marking Systems will provide live demonstrations of its label applicators, thermal printers and other specialty equipment. Among other prominent brands such as CTM, this year’s line-up will feature manual and semi-automatic bottle and container labelers from Great Engineering, an Australia-based manufacturer for whom Jet Marking Systems recently became a distributor.

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Tony Curcio is the editor of Graphic Arts Magazine.