Drytac releases free Retail Insiders’ Guide

Drytac’s free new Graphic Solutions for Retail & Hospitality Environments guide.

Drytac (Bristol, UK), a leading international manufacturer of self-adhesive materials for the large-format printing and signage markets, has compiled a free, downloadable guide to help businesses save time and money when creating retail graphics. Available via the recently revamped www.drytac.com website, its Graphic Solutions for Retail & Hospitality Environments guide looks at the constantly evolving in-store experience and how the right print media can make a serious impact. The guide covers a number of key retail applications – such as wall graphics, floor decals, window signs, counter-top adverts and outdoor displays, in addition to the Drytac products developed specifically for each one. “For retailers, installers, interior designers, architectural firms, commercial printers and many more professionals, the guide provides insiders’ knowledge of the market – including the ins and outs of the ideal product for each project,” said the company.

Drytac’s self-adhesive products are designed to deliver outstanding results on a variety of applications, both short-term and long-term, while offering options for temporary advertising campaigns as well as permanent branding. The Drytac ReTac and Drytac Polar lines use innovative adhesion technology to allow for simple installation, easy re-positioning and clean removal – even by non-professionals. They’re also compatible with standard printing and cutting technologies “for vibrant, eye-catching designs.”

A one-day WithinUs pop-up in Vancouver featured wall, window and floor graphics using Drytac SpotOn installed by Still Creek Press.

For example, a recent one-day WithinUs pop-up in Vancouver, British Columbia featured wall, window and floor graphics using Drytac SpotOn products. Graphics specialist Still Creek Press even used the project as an on-site opportunity to train a new employee. Conversely, Sucrerie des Plaines, a family-run maple syrup business in Quebec, now sports permanent signage produced using Drytac Polar Grip products. The graphics were installed onto a variety of surfaces including wood, metal, glass and corrugated plastic, and are expected to withstand extreme weather conditions for many years, said Drytac.

The 2019 edition of Graphic Solutions for Retail & Hospitality Environments guide is available to download for free now. Please visit https://www.drytac.com/retailinsidersguide to register for a copy. Drytac Canada is located in Brampton, Ontario.

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Tony Curcio is the editor of Graphic Arts Magazine.