How to use 500,000 square feet of printing plates a year and still be a sustainability leader

Kodak Sonora Process-Free Plates.
Kodak Sonora Process-Free Plates.

Reynolds and Reynolds (Dayton, Ohio) is a leading U.S. provider of software, services and a huge array of business forms to automotive dealerships. Its software is used to manage sales logistics. It also produces forms used in medicine and insurance. Founded in 1866 as a printer of standardized business forms,  it began developing and marketing digital products in the 1960s. By the 1980s, Reynolds and Reynolds had won contracts with all of the ‘Big Three’ automotive manufacturers (General Motors, Ford and Fiat Chrysler), as well as some major insurance companies.

Kodak’s Trendsetter 800 Platemaker.
Kodak’s Trendsetter 800 Platemaker.

The 51 printing presses at its plant supply 16,000 car dealerships with business forms. That also means running through a lot of printing plates – about 500,000 square feet per year. These plates used to be processed, resulting in waste from the chemicals and water used, and the associated costs from chemical disposal and processor maintenance. Its presses include sheetfed, half-web, and rotary presses for forms, as well as inkjet presses for envelopes. At an operation as large as Reynolds & Reynolds, the numbers can be staggering. Every year, the company consumes over 13,000 tons of paper, plastic and other materials. Mercer County, where the company is located, regularly hits the Ohio EPA’s list of top recyclers. The impact of its recycling program has cut in half the amount of waste it sends to the county’s local landfill. In short, the company is a “voracious recycling machine.” To continue its commitment to recycling, it was in need of printing plates that reduce waste and fit seamlessly and effortlessly into their business workflow and daily operations.

The Sonora Plate Green Leaf Award program launched in 2014 recognizes excellence among Kodak customers that are leaders in environmental initiatives.
The Award program launched in 2014 recognizes excellence among Kodak customers that are leaders in environmental initiatives.

Three years ago, Reynolds & Reynolds switched 100% of their plates to Kodak’s Sonora Process-Free Plates, which are imaged using Kodak’s Trendsetter 800 and Magnus 800 Platesetters. The decision not only fit in perfectly with the company’s ongoing environmental practices, but also integrated seamlessly into their operating environment.The Sonora plates are incredibly durable, work exceptionally well on the variety of printing presses we employ, and they have cut our costs,” said Steve Kuhn, Vice President of Operations. “The plates are now a big part of our company’s continued commitment to reduce the impact of our operations on the local environment through smart printing practices and our dedication to recycling.”

Overall, Sonora plates improved the company’s expansive environmental program that covers everything from monitoring energy use, using eco-friendly printing supplies, as well as its recycling and waste-management programs. The cost savings impacted the company’s bottom line and Kodak recently recognized the company for its comprehensive environmental strategy with a Sonora Plate Green Leaf Award.

Comments

Tony Curcio is the editor of Graphic Arts Magazine.